Startup Pitch Decks

A few weeks ago, Alex Iskold of TechStars NYC asked me to talk with the Winter 2017 class about constructing an effective fundraising pitch deck. I jumped at the chance because this is an important topic that often comes up with first time and even repeat entrepreneurs when they’re about to embark on a fundraising process. In my short career as a VC, I’ve reviewed thousands of pitch decks and helped hundreds of founders refine their pitches. Additionally, I’m often approached by founder friends to provide feedback on their slides before they go to market. Given pitch decks are frequently discussed and they’re essential in the fundraising process, I thought it would be useful to create a simple guide to building an effective pitch deck.

Our goal with ‘Startup Pitch Decks’ is simple: to provide founders with a simple framework and reference guide that can be utilized before kicking off a fundraising process or when you’re in the throes of drafting your pitch deck. We dive into a number of topics including the ideal format, a sample build process, tips and tricks, advice from RRE founders, and even things to avoid. We’ve tried to make the guide as comprehensive as possible but realize it’s impossible to include every piece of advice and address every question. As such, we’d love to hear your questions, suggestions and feedback. Our aim is to evolve ‘Startup Pitch Decks’ with your help and input so it gets more useful over time.

All that said, it’s my pleasure to present Startup Pitch Decks. Hope you find it useful, thought provoking and perhaps even inspiring.

(Finally, I’d like to thank my colleagues at RRE — Jason Black, Alice Lloyd George and Cooper Zelnick — for providing feedback and adding some polish to the final product)

A Bunch Of VCs Went On A Retreat. Here’s What Happened.

This past weekend I had the good fortune of participating in the first Reboot VC Bootcamp. For those of you who don’t know Reboot, it’s a values-driven organization led by Jerry Colonna that primarily helps founders and their teams deal with the constant ups and downs of startup life. At the most fundamental level, Reboot is a personal development company that offers bootcamps, executive coaching, 360 reviews and a variety of other programs to help leaders discover their true selves. Reboot also publishes useful and powerful content including a phenomenal podcast hosted by Jerry. I can’t say enough great things about this organization, its team, and their mission.

This formula is the essence of Reboot:

PRACTICAL SKILLS + RADICAL SELF-INQUIRY + SHARED EXPERIENCES

= ENHANCED LEADERSHIP + GREATER RESILIENCY

Jerry and Brad Feld, a Partner at Foundry Group and Co-founder of Techstars, decided to run a bit of an experiment. Instead of facilitating a boot camp for founders, they tailored a program designed specifically for venture investors. Jerry and Brad have over forty years of combined investment experience. They’ve seen the good, the bad and the ugly. Most importantly, they deeply care about the startup ecosystem and believe in paying it forward. When they’re in a room together the discussion is always authentic, insightful and inspirational.

Over the weekend, sixteen investors from funds of all sizes and both coasts descended on Boulder, CO to speak openly about our challenges and to learn how to improve our interactions with our portfolio companies and the founders we work with. Jerry and Brad worked closely with the group to help us uncover our authentic leadership styles and provided practical skills for managing the array of feelings that can be triggered as we navigate the startup ecosystem. The goal of the weekend was to help each of us become the best board member, investor, supporter that we can possibly be.

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Radical Transparency: Review Me on Dunwello

Earlier this year, Dunwello, a review and ratings site for people, quietly launched to provide more transparency into how effective people are at their jobs. The service is the brainchild of Boston-based serial entrepreneurs, Matt Lauzon and Matt Brand. They founded the company on the core belief that every person at every company should be both happy and productive. In essence Dunwello is a lightweight review platform that enables anyone to receive “micro feedback” from customers, colleagues and partners. If Yelp and Glassdoor are used for reviewing businesses, Dunwello is used to review people at businesses. Think of it as a Net Promoter Score (NPS) for professionals. The company is currently targeting beauty stylists and fitness coaches but just about any worker can have a profile: therapists, lawyers, doctors, freelancers, handymen, cleaners and even VCs.

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Nail Your Seed Round

Several years ago I started teaching a class on raising seed capital at General Assembly and Skillshare.   I initially created the class because friends and founders were coming to me for fundraising advice and I was answering generally the same questions over and over.  

A few months ago, I realized the initial slideshare that I used for dozens of classes was good as long as there was a voiceover but not great as a standalone guide. I decided to speak with a handful of my students and founders to see what they would want in a v2 fundraising resource.  

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What Startups Can Learn from Bill Belichick

“There is an old saying about the strength of the wolf is the pack, and I think there is a lot of truth to that. On a football team, it’s not the strength of the individual players, but it’s the strength of the unit and how they all function together.“ 

-Bill Belichick

This Sunday The New England Patriots are playing in their 8th Conference Championship in the Bill Belichick era. During this fourteen year span, The Patriots and their legendary head coach have not had a losing season and won an NFL-best 163 regular season games, 3 Super Bowls, 5 AFC Conference Championships, 11 AFC East Division Championships.  These numbers are especially impressive since the NFL is designed for parity in the salary-cap era.    

I’m sure you’re asking yourself, how are The Patriots able to maintain excellence over a long period of time while other teams slide up and down the standings?  The answer lies in how Bill Belichick recruits, motivates, and compensates his coaches and players.  And I strongly believe that startup founders can take away some important lessons by studying how The Patriots handle HR and personnel decisions.

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